{"id":3520,"date":"2021-05-08T09:22:44","date_gmt":"2021-05-08T03:52:44","guid":{"rendered":"https:\/\/www.sudeepaudio.com\/saundcheck\/?p=3520"},"modified":"2021-05-19T11:01:15","modified_gmt":"2021-05-19T05:31:15","slug":"story-of-conversations-channel-part2","status":"publish","type":"post","link":"https:\/\/www.sudeepaudio.com\/saundcheck\/story-of-conversations-channel-part2\/","title":{"rendered":"The story of converSAtions channel by SudeepAudio.com – part 2"},"content":{"rendered":"
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The idea was set. But what next? (read part 1 here >>)<\/a><\/span><\/span><\/h2>\n

Most often ideas and plans look great on paper. In the mind, an entrepreneur feels their idea is the best. The reality is usually different once you begin. And things seldom go smooth.<\/p>\n

However, it is always the relationships you build over the years with your customers (who most invariably become friends over time, in the music business atleast) that come to your assistance initially. One should keep in mind that it cannot be just taking funds from them all the time in exchange for services\/products. It has to be given back too, be it in any form. A healthy business relationship is one which goes beyond being just a buyer\/seller. And genuinely so, with or without expectations.<\/p>\n

I owned an Apple iMac in 2011, and so learnt how to use iMovie to edit videos. My father, Nikhil Mehta, a constant and avid learner invariably chipped in to help. He learnt to use the Sony Vegas Pro, a professional video editing program, which we purchased, inspite of being their dealers ourselves, simply because that sets our work ethics not only for us but also for the entire staff at Sudeep Audio. We began learning from the basics of this excellent software.<\/p>\n

My colleague, Ashish Mankad<\/strong>, in our website design division made a flash movie (using our logo made by Jigna Shah Oza<\/strong>, another colleague), where we simply put out the message depicting \u201cSA\u201d (in Indian notation), as being music’s first note, and \u201cSA\u201d also being the abbreviation for Sudeep Audio. Another friend and loyal customer, Tapas Relia<\/strong>, a highly skilled and accomplished musician helped us by composing the signature tune for this 30 second promo.<\/p>\n

Here is the first video that got published on 26th July 2011.<\/em><\/p>\n